2nd Annual B2B eCommerce & Digitization for Manufacturers

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Why this Event now

Across Europe, ecommerce has been hailed as a massively profitable growth industry. Although only 43% of Europeans 15 and older shop online, €509.9 billion in profits was generated in 2016 and €598 billion in profits is expected for 2017. It’s no surprise, therefore, that European firms are embracing ecommerce capabilities to increase sales and profitability (both on and offline), gain increased visibility of consumer behaviors, and develop more influential and collaborative relations with retail and pureplay partners.

As digital disruption continues to reshape the B2B marketplace, more and more manufacturers are turning to B2B ecommerce to increase sales, brand awareness, and efficiency while reducing costs.  TBM has produced an event following the first annual from January 2017 that will help senior-level manufacturing representatives learn to optimize the potential benefits of ecommerce implementation, and overcome the challenges associated with digital transformation, digital platform management, and maintaining relationships with traditional distributors.

Dates of the Event and location

7th - 8th September, 2017


Frankfurt, Germany


Speakers and Topics


  • CLAAS on Digitizing a Multi-Level Business
  • IBM on Building a Digital Sales Team
  • Volkswagen on Digital Culture & Leadership
  • Dentsply Sirona on Digitizing the Customer Journey
  • LG Electronics on Distributor/Start-Up Partner Programs
  • Fabory on Distributor Relationship & Change Management
  • ABB on Converting Call Centers to Multichannel Engagement Centers
  • Air Liquide on Omnichannel Optimization

Who should attend

VPs, Heads, Directors, and Managers:

  • ·         eCommerce
  • ·         Online B2B
  • ·         Digital [Marketing, Sales, Innovation, Platforms]
  • ·         Customer Experience
  • ·         Multi/omnichannel
  • ·         Content Management
  • ·         Business Development


·         Automotive/Tire

·         Machinery/Construction

·         Medical/Dental equipment

·         Chemicals/Raw materials

·         IT Components

·         Consumer Goods

Registration Fees

(End Users) Conference + Online Documentation 2499 EUR
(Solution Providers) Conference + Online Documentation 3499 EUR
Online Documentation Only 899 EUR

In order to secure your place please send completed booking form via email to us.